Premier Bank announces the launch of its fourth annual “Powered By (kind) People. Fueled By You.” campaign.
The tagline is a reflection of Premier Bank’s longstanding commitment to the community. Powered By (kind) People represents the strong sense of passion the bank’s associates have for supporting local communities, coupled with the bank’s commitment to giving back. Fueled By You represents the inspiration that the bank’s clients and communities give them to give back and spread kindness in the places they call home.
“This annual campaign is especially meaningful to us because it symbolizes our associates, customers and the communities that we serve,” said Gary Small, president and CEO, Premier Bank. “The kindness we witness in our communities motivates us to support local initiatives, events and projects. Whether we are donating our time or resources, we know that every act of kindness makes our communities stronger. We invite the entire community to join us in our dedication and passion for spreading kindness, doing good deeds and strengthening our communities.”
Because one simple act can fuel the cycle of kindness, the bank invites associates to participate in their community volunteer program, which is designed to give associates the opportunity to represent Premier Financial Corp through events and organizations that they are passionate about. This program provides paid volunteer time for employees annually.
“Partnerships with community organizations, schools and local businesses let the Premier Bank team share their time and expertise through paid volunteer hours and beyond,” added Mr. Small.
The bank also has invited 13 of their valued community partners throughout their markets to join them in a video series titled “Powered by (kind) People. Fueled by You. Video Series,” as they work together to spread kindness and collectively support important programs to benefit families in the communities they serve.
For more information, visit YourPremierBank.com/Kind ness and use #PoweredByKindness to share acts of kindness on Facebook and Instagram to inspire others to keep spreading kindness.
