Toledo’s love for Jeep was on full display the first weekend in August as the 2025 Toledo Jeep Fest (TJF), presented by Mercy Health, roared downtown with record-breaking energy and attendance. More than 100,000 visitors from 40 states, plus Canada, Ireland, Spain and Mexico attended the event, celebrating the iconic Jeep brand and its deep-rooted connection to our city.
The festival kicked off on Friday, August 1, with the Glass City Crawlers Block Party and new WaughStrong Competition as thousands filled the downtown streets.
Saturday’s All-Jeep Parade driven by YARK had more than 1,400 Jeeps rolling proudly through downtown Toledo, showcasing the diversity and creativity of Jeep owners.
Before the Jeeps got moving, there was a special announcement to honor recently retired UAW Local 12 President Bruce Baumhower. The Toledo Jeep Fest All-Jeep parade was officially named the “Bruce Baumhower Parade.” Baumhower was a founding member of the fest and served as the UAW Local 12 president for more than three decades.
The Vendor Midway featured more than 120 vendors including Dana/Spicer Parts, Jeep, Clarios | Optima, Thunderer Tires, EZ 4x4, American Soundbar and MB Quart.
The event wrapped up on Sunday, August 3, with more than 1,300 participants joining in the four-mile run presented by Med1Care and the one-mile walk sponsored by Mobis.
With the new additions of Toledo Jeep Fest Quest and Paws Playzone added to the lineup of Kids’ and Family Zones, music, food trucks and a whole lot of Jeep pride, the 2025 Toledo Jeep Fest was, once again, a communitypowered success.
“This is a great event for our city. It brings together people from all over the region and country and is made possible because of partnerships with others in the community,” said Pete Gerken, Lucas County commissioner and chairman of the TJF board of directors.
“Once again this year, our community and sponsors have been amazing,” said Whitney Rofkar, event and development director for TJF. “It’s been rewarding to see how this event has grown over the past eight years, and that wouldn’t be possible without the support of our community and the Jeep community.”
The 2026 Toledo Jeep Fest will be August 7 to 9.